Today (May 12) international companies and four non-governmental organizations officially introduced the Renewable Energy Buyers Alliance (REBA) aimed at deploying 60 gigawatts of renewable energy like wind and solar power for their businesses by 2025. Already REBA has more than 60 corporations involved in efforts to green their power sources.
“REBA provides the platform for companies to use their collective influence to signal market demand for renewables, and the coalition also gives businesses the resources to set and achieve ambitious renewable energy goals – whether it be infrastructure at their own headquarters or space leased in an energy intensive data center,” explained Eric Olson, senior vice president of BSR (Business for Social Responsibility).
The alliance was founded by Facebook and Microsoft and is led by BSR, Rocky Mountain Institute, World Resources Institute and World Wildlife Fund. The nonprofits behind the alliance are focussed on working with the companies, renewable energy suppliers, utilities, and policy makers to help deploy renewable energy resources faster. The work they’ll do will help reduce market barriers and drive collaboration.
"We need to develop more new sources of renewable energy, and we need to make it easier for companies of all kinds to use renewable energy,” said Bill Weihl, director of sustainability at Facebook. “We know from our experience with initiatives like the Open Compute Project that openness and collaboration help everyone move faster, and we're excited to work with the other founding members of REBA to help green the grid. Together we will all have a much greater impact."
Already companies like Alphabet (Google) are creating innovative solutions like it’s Green Source Rider program, which allowed Duke Energy to install a 61 megawatt solar farm for Alphabet in North Carolina and pass any related transmission or other costs to Alphabet rather than spread those costs to all of its customers. That’s just one example of how companies are working to install more renewable energy even in places that might not be able to meet the demand otherwise.
“The extremely competitive and stable prices of wind and solar energy offer a tremendous value proposition for businesses in terms of economics and sustainability,” said Michael Polsky, Invenergy CEO.
REBA’s nonprofit members will help aggregate corporate purchasing demand, develop an ecosystem of service providers. It also will help foster the use of renewable energy to power data centers, among other things.
“We’re proud to be part of the REBA network and the movement to accelerate the transition to renewable energy,” said Brian Janous, director of energy strategy at Microsoft. “We are committed not only to increasing our purchase of green power, but also to working with new partners to bring even more renewable energy onto the grid where we do business.Tweet