How much do solar leads cost in each state
The cost of solar leads varies greatly around the country. In short the cost of a solar lead varies with the level of competition in the market.
States with highest energy prices and strongest incentives are typically the busiest solar markets in America and typically have the most competitive markets with solar companies fighting it out for market share.
The following table gives a rough guide as to what solar leads cost in each state:
We have included in this table the price of multi-installer solar lead and the price of an exclusive lead.
Last updated March 2016
|State||Leads where contract states they can be sold to up to 4 installers and/or other lead generation companies||Leads where they are sold to 2 or 3 installers but undersold leads are not sold to other lead generation companies||Exclusive solar leads sold only to one installer|
You will note on some of the prices there does not seem to be a linear relationship between the pricing of multi-installer leads and the prices of exclusive leads. This is because in some less competitive areas the multiple demanded by lead generation firms to sell leads exclusively is more or less depending on the number of bidders they have wanting to buy their leads.
Please note that this is a compilation of prices that we see in the market and this does not reflect pricing of SolarReviews leads at any specific time. The pricing of SolarReviews leads will always be as advised in the control panel from time to time.