As the 2016 presidential elections gain momentum candidates were thrown a new challenge, the Solar Throwdown. The challenge, launched by residential solar company Sungevity, asks candidates to demonstrate their leadership in clean energy by installing solar on their homes. After all, since one of these candidates will spend the next presidential term in a home powered by the sun, they should get used to it.
"We need elected leaders, solar advocates, activists, entrepreneurs and to bring about this change right now," said Danny Kennedy, co-founder of Sungevity. "American voters have the right to know which presidential candidate is truly committed to building a clean energy future."
The Solar Throwdown also is engaging the public for support. Sungevity is encouraging people to tweet their support of the campaign to the candidates: Hillary Clinton, Gary Johnson, Bernie Sanders and Donald Trump. People can join in at blog.sungevity.com/solar-throwdown.
It’s not the first time Sungevity has used public pressure to get solar power in influential places. The California-based company, along with Bill McKibben and his 350.org led the “Globama Campaign” effort to reinstall solar panels on the White House in 2014. The original solar panels on the White House were installed by the Carter administration in the late 1970s. However, President Ronald Reagan ripped them off to show his disdain for the previous administration’s energy policy.
This new campaign is taking a proactive approach to deter any candidate from making a draconian move similar to Regan’s and it comes at an ideal time—one where the promise of cheap, plentiful solar power can’t be denied. Over one million solar systems are powering American homes, a milestone reached earlier this year and the solar industry is now more than 200,000 U.S. workers strong.
Research conducted by the Solar Energy Industries Association and GTM Research show that it’s just a beginning. Solar in the US is projected to increase in 2016 by 120 percent more than last year, with installations reaching 16 gigawatts of newly installed photovoltaic panels by the end of the year.Tweet