Auric Energy (formerly Auric Solar and Solaroo Energy)

Updated: 05 May 2020

Years in business

> 10


Review score is above industry average of 3.98


NABCEP qualified installer



Average cost per watt above industry average of $2.64


Solar panel cost calculator

Latest Auric Energy (formerly Auric Solar and Solaroo Energy) reviews

Latest review

Jordan2246 over 1 month

I had actually done quite a bit of research and had three separate companies come out and bid to put solar on my residence. All of the companies who bid the project were professional and quotes were all in a relatively similar price range. However, I then got a call from David Hassenford at Auric and I had specific requirements (i.e., panel type, electrical routing, etc) and he agreed to not only beat the lowest estimate but more importantly meet my specific requirements. We set up an install date in January and the crew was there bright and early on a cold January day. Installation was amazing. I needed critter guard installed and they did not have it during the initial install, but one of their reps told me he would be out the next day to install it which he did. Additionally we had some minor problems with getting Xcel up to speed, but again support from Auric quickly addressed all of our issues and the system and monitoring software is working great.

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Latest complaint

Ann, over 1 month

Auric completely shut down and went bankrupt with no notice to customers. We got our solar installed in 2019 with the 25 year warranty which now isn’t there due to them no longer being a company. Very dissatisfied

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All Auric Energy (formerly Auric Solar and Solaroo Energy) reviews

Auric Energy (formerly Auric Solar and Solaroo Energy) prices

This installer does not publish their standard system prices on the net.

As such we have used average pricing from the installers service areas as a proxy for what this company would most likely charge for a solar system.

System size


Average cost per watt


Net cost of system

$19,542 - $23,884

Average payback time

Annual power production

18,440 kWh

Levelized cost of solar energy

Levelized cost per kWh is the cost of the solar system divided by the total number of kWh produced by a solar system over it’s lifetime.

5¢ kWh

If you don't get solar

16¢ kWh

Forecast average UT electric rates over the next 25 years

Installers description for their business

Auric Energy is the most positively reviewed solar company in the U.S. We believe that every home and business should have the opportunity to be powered by clean, reliable, and renewable solar power.

Making the switch to solar has never been easier or more affordable. Our simple, 3-step process gets your solar system installed and working quickly. Each custom system is designed to maximize your return on investment, allowing you to enjoy a fixed, low monthly payment for your power despite rising energy costs.

At Auric Solar, we guarantee our work. Our NABCEP certified installers use only the best in tier 1 products from American companies to give you a solar system that is guaranteed to last for decades. We pride ourselves on giving our customers the best experience in the industry.

Contact us today to schedule your free energy consultation for your home or business.

Solaroo is now part of Auric Energy:

Brands sold



2310 S 1300 W, West Valley City UT, 84119


(click to reveal) ..3363


Auric Energy (formerly Auric Solar and Solaroo Energy)

Office locations

Select state

UTAH - West Valley City

2310 S 1300 W, West Valley City UT, 84119

IDAHO - Boise

7259 Franklin Road, Boise ID, 83709

OREGON - Tualatin

9530 Tualatin-Sherwood Road, Tualatin OR, 97062

COLORADO - Centennial

99 Inverness Drive E. Suite 170, Centennial CO, 80112


5475 Louie Lane Suite A, Reno NV, 89511

Accreditations and affiliations

Better Business Bureau NABCEP Certified Solar PV Installer

Service Types

Residential Solar Electric

Commercial Solar Electric

NABCEP certifications

NABCEP Certified Solar PV Installer
Kyle Mabey
NABCEP Certified Solar PV Installer
Apirak Pruksirisombut
NABCEP Certified Solar PV Installer
Mitchell Hampton
NABCEP Certified Solar PV Installer
Brittany Thomas
NABCEP Certified Solar PV Installer
Margot Dallinga

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